Snap says its $400 million deal with Perplexity was “amicably ended,” less than a year after the partnership was announced. The agreement, revealed last November, aimed to integrate Perplexity’s AI search engine directly into Snapchat. With the integration plans now off the table, the move raises fresh questions about how quickly big AI features translate into product launches.
Google is updating its AI search experience to cite “expert advice” from Reddit and other web forums, aiming to improve answers for more niche questions. The move could surface real-world expertise quickly, but it also raises concerns about reliability, moderation, and information chaos spreading through discussion-heavy sources.
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YouTube is testing an AI-powered search feature called “Ask YouTube” that delivers straightforward step-by-step answers using both text and relevant video content. The system is designed to make it easier to ask follow-up questions, aiming to reduce friction between searching and watching. The rollout fits into Google’s broader push to speed up and improve AI search experiences.
YouTube is testing an AI-powered search feature that can provide guided answers instead of just results. The rollout is currently limited to Premium subscribers in the U.S. and is opt-in, suggesting YouTube is testing both usefulness and user trust before broader release.
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