Bajaj Auto has refreshed the Pulsar NS400Z with a new 349cc engine, joining KTM and Triumph’s shift toward 350cc performance bikes. The update appears driven by GST-linked pricing benefits in India. While peak power is slightly lower than before, Bajaj says the NS400Z retains its existing features and continues at the same price point.
India’s motorcycle makers are looking at Eicher’s 90s playbook to revive fading European brands, including the Enfield-style model of rescuing heritage names as local demand grows. But scaling a turnaround story across different markets, costs, and consumer tastes is a tougher test than it looks. The question now is whether the strategy can beat execution risk.
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Honda says it will stop selling cars in South Korea by the end of 2026, while continuing after-sales services for existing customers. The move follows market shifts and Honda’s global restructuring. Instead, the automaker plans to concentrate more on motorcycles in South Korea and is also reportedly reducing petrol vehicle production in China.
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