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Ather and Hero surge ahead in India e scooter race as Honda stalls in 2025
Automobile
Published on 24 April 2026
Honda’s first e-scooter is struggling to find buyers
Through 2025 up to August, Ather and Hero have overtaken early laggards, while Honda—despite leadership in petrol scooters—has failed to attract buyers for its first electric model. Since 2022, the e-scooter market has seen rapid brand swings even as monthly volumes more than tripled from around 30,000 to over 100,000 units.
- Ather and Hero’s momentum has pushed them ahead by mid 2025
- Honda’s maiden e-scooter remains unable to win buyers
- Brands are rising and falling quickly since 2022
- Monthly e-scooter volumes jumped past 100,000 units
Read the full story at The Economic Times
This summarization was done by Beige for a story published on 
The Economic Times