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Classic Legends bets on scrambler bikes to surge dealerships to 500 by 2027
Business
Published on 24 April 2026
They’re treating scramblers as the SUV of motorcycles
Classic Legends co-founder Anupam Thareja says the company wants faster growth by leaning into scrambler motorcycles, pitching them as the “SUV of motorcycles.” The firm has already launched new Yezdi and BSA scrambler models and plans four more this fiscal year. It also targets expanding its dealership network to 500 by FY27.
- Classic Legends is focusing on scrambler bikes for growth
- New Yezdi and BSA scrambler models have already launched
- Plans four additional scrambler models this fiscal year
- Dealer count target: 500 by FY27
Read the full story at The Economic Times
This summarization was done by Beige for a story published on 
The Economic Times